@olivierrosset

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March 27, 2012 at 11:03pm

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Looking for the perfect beat in Brazil

Brazil is a huge music place. When a global survey recently asked young Brazilians to rank their passion for music, Brasileiros came first in front of Spain and UK. I must said that i never went to a place where music was so omnipresent in everyday life.

I am spending few month here visiting friends and meeting new people from the music scene.

I must said that i never went to a place where music was so loud everywhere you go and pretty much 24/7 …

In 2011, Criolo, a talented young 27 artist from Sao Paulo, became increasingly popular by successfully giving away his latest album for free -theweeknd style- on YouTube (pronounced u-to-be) and soundcloud. The live scene is vibrant as well.

Music seems to be a part of the national identity.

As Japan, this is a hard market to break for foreigners. Few people speaks english (and fewer seems interested by US music). Local scene is gigantic and constantly changing. Dozens of music genres are sprayed all over the country (as big as Europe) and every year new genres appears too.

Holla at me if you around.

Pics are not mine but from my lovely wife

10:38pm

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Where is the fun ?


From browser based music games to apps and from mobile social music games to consoles, there is a huge audience out there willing to embrace the best upcoming products.
Markets to watch: Japan, China, South Korea.

10:30pm

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March 2012
Joaquinha, SC, Brazil.

March 2012

Joaquinha, SC, Brazil.

March 25, 2012 at 11:29pm

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IS FREE THE RIGHT PRICE FOR NEW DIGITAL MUSIC ?



If you look at your favorite new music from 2011, chances are that you got a good part of it for free. Personally,  mine was ALL free*.
thx to : The Weeknd // Criolo // Frank Ocean // Asap Rocky  // Drake

*But willing to spend money on live, merch, music objects …

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WHERE ARE THE NEW MUSIC OBJECTS ?


Sales for Dr. Dre´s Beats approached $500 Million for 2011. It would take 50 Million albums´ sales at a gross ppd price of USD 10 in order to generate those same 500 Millions… So, what are we waiting for ?

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12:35am

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